The autonomous stack for every app and agent. Backed by Accel, General Catalyst and Khosla.
About the role
As a Growth Marketing Manager, you’ll design and execute multi-channel programs that guide developers and enterprise customers through their journey with Vercel—from onboarding and adoption to retention and expansion. Your work will directly influence how customers experience the platform, ensuring they realize the full value of Vercel’s products.
What they're looking for
- 4+ years of experience in lifecycle, CRM, or growth marketing, ideally within SaaS, developer tools, or B2B technology
- Proficiency with marketing automation tools (HubSpot, Iterable, Braze, Marketo) and analytics platforms (Amplitude, Segment, Looker, Mixpanel)
- Proven ability to design and scale multi-channel lifecycle campaigns that drive measurable improvements in product adoption and retention
- Strong analytical and problem-solving skills with a track record of turning insights into actionable strategies
- Experience collaborating cross-functionally with Product, Engineering, Design, and GTM teams
- Excellent written and verbal communication skills, with the ability to engage both technical developers and enterprise buyers
More about this role
Vercel is the agentic infrastructure company, freeing people and agents to ship what's next. For more than a decade we've helped builders move from idea to production with speed, security, and exceptional developer experience.
Now we're scaling our products for both agents and people to ship and run software, built in the open and trusted by OpenAI, PayPal, Ramp, Supreme, and millions of developers worldwide.
As a Growth Marketing Manager, you’ll design and execute multi-channel programs that guide developers and enterprise customers through their journey with Vercel—from onboarding and adoption to retention and expansion. Your work will directly influence how customers experience the platform, ensuring they realize the full value of Vercel’s products.
You’ll partner closely with the Growth Product Team, Demand Generation, Product Marketing, Data to deliver personalized, impactful lifecycle communications that scale globally. This is a high-visibility role with the opportunity to impact both revenue and customer engagement.
- End-to-end lifecycle campaigns across email, in-app, and other owned & paid channels to drive activation, adoption, and long-term retention.
- Segmentation...
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