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Product Marketing Manager- Intelligence

Virtuous Management · Remote, USA · Remote

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About Virtuous Management

Virtuous Software is a Customer Relationship Management (CRM) software solution that helps charities raise more money. Its platform aims to help organizations build better relationships with donors and streamline their fundraising efforts. Backed by Praxis.

About the role

Momentum and Insights are where our AI strategy meets the person actually doing the fundraising, and this role owns how that story reaches the market. Momentum helps gift officers spend their time on relationships instead of data entry. Insights bring wealth, demographic, and prospect signals into the work. Together they're becoming the system of intelligence for fundraising teams, and this bundle is one of the most important revenue bets we have. This Product Manager owns why we built it.

What they're looking for

  • 5+ years in product marketing, field marketing, or a hybrid GTM role at a B2B SaaS company, with real accountability for pipeline or bookings
  • Experience owning go-to-market strategy end to end: positioning, messaging, campaign strategy, and sales enablement
  • Comfort partnering with a channel-execution team (paid, SDR, field, email, direct mail) without running those channels yourself
  • A track record of being in front of prospects, customers, or analysts, not just writing about them
  • Strong written and verbal communication skills, ability to brief a sales team and interface with executive leadership
  • Fluency with AI tools as part of your everyday research, positioning, and content workflow
More about this role

Momentum and Insights are where our AI strategy meets the person actually doing the fundraising, and this role owns how that story reaches the market. Momentum helps gift officers spend their time on relationships instead of data entry. Insights bring wealth, demographic, and prospect signals into the work. Together they're becoming the system of intelligence for fundraising teams, and this bundle is one of the most important revenue bets we have. This Product Manager owns why we built it. You own why it matters to the market, and you drive the campaign and pipeline motion that turns that story into bookings.

This is a front-of-house role, not a back-office one. You're not the person maintaining a positioning wiki or writing internal docs; that's the PM's job. You're the person who can stand in front of a CAO or VP of Advancement and make the case, who builds the campaign that fills the pipeline, and who's in the room with Sales when a deal needs a push. You're half product marketer, half marketing manager: product-fluent enough to be credible, commercially wired enough to own a number.

The PM is responsible to customers, owns strategy, roadmap, and outcomes for the product...

Read the full posting on Virtuous Management's site ↗

Virtuous

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