Backed by SoftBank VF and IVP.
About the role
Serve as a key analytics partner to the Digital Commerce team, analyzing performance across direct-to-consumer and marketplace channels to identify opportunities that drive bookings, conversion, and margin growth. Own analysis of digital pricing and promotions, including incrementality, cannibalization, discount depth, and pull-forward, to inform promotional strategy and investment decisions.
What they're looking for
- 4+ years of experience in analytics, business intelligence, or a related discipline, ideally within e-commerce, direct-to-consumer, marketplace, subscription, or consumer products businesses
- Strong SQL skills and experience working with large-scale transactional and behavioral data, with the ability to independently move from a business question to analysis, insight, and recommendation
- Demonstrated experience building reporting and analytical tools that enable stakeholders to understand performance and make informed business decisions
- Strong business acumen and experience partnering with e-commerce, commercial, merchandising, or other business stakeholders, with the ability to synthesize complex data into clear recommendations and actions
- Experience with digital commerce analytics, including funnel and conversion analysis, pricing and promotional measurement, merchandising, product mix, or marketplace performance
- Familiarity with experimentation and incrementality measurement, digital analytics or clickstream data, and business intelligence tools such as Sigma is a plus
More about this role
At WHOOP, we're on a mission to unlock and inspire performance for life.
WHOOP is hiring a Senior Analyst to join the Commercial Analytics team and serve as a key analytics partner to our Digital Commerce business. In this role, you will own analysis and reporting across our direct-to-consumer and marketplace channels, translating data into insights that inform pricing, promotions, merchandising, and product strategy. You will help us understand what drives bookings, conversion, and margin across our digital storefronts and partner closely with Marketing Analytics to connect acquisition and traffic trends to downstream commercial performance.
Serve as a key analytics partner to the Digital Commerce team, analyzing performance across direct-to-consumer and marketplace channels to identify opportunities that drive bookings, conversion, and margin growth.
Own analysis of digital pricing and promotions, including incrementality, cannibalization, discount depth, and pull-forward, to inform promotional strategy and investment decisions.
Analyze funnel and conversion performance, merchandising, product mix, attach rate, and average order value to understand the drivers of digital...
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