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About the role
As a Client Performance Senior Specialist, you will be responsible for the creation, management, and evaluation of programmatic performance ad campaigns — also known as native — advertising: lower-funnel campaigns built to drive action and conversion rather than broad awareness. You will work day to day in a DSP environment, building, managing, and optimizing campaigns in our performance platform.
More about this role
A Little About Us
The Yahoo Ads Client Experience and Performance (CXP) team is dedicated to building and maintaining deep partnerships with Yahoo's most valuable clients. We serve as the operational engine for Yahoo Advertising, bridging the gap between sales strategy and technical execution to ensure our clients achieve world-class results.
About the Role
As a Client Performance Senior Specialist, you will be responsible for the creation, management, and evaluation of programmatic performance ad campaigns — also known as native — advertising: lower-funnel campaigns built to drive action and conversion rather than broad awareness. You will work day to day in a DSP environment, building, managing, and optimizing campaigns in our performance platform. A portion of this book of business is self-service, where clients run campaigns themselves in our platform, so your support model will look different from account to account.
This role requires close collaboration with Yahoo's sales reps, Client Experience Leads, and clients to ensure the success of ad campaigns from inception to completion. The CP team thrives in a fast-paced work environment and excels both individually and as part...
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