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Director of Brand Marketing

Zola · New York · On-site

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About Zola

Plan your wedding with Zola: build a free website, create your registry, shop invitations, and find your venue. Every planning tool you need, all in one place. Backed by Lightspeed.

About the role

Whatever your journey, Zola exists to serve the humans at the heart of every wedding: whether getting married, attending, or helping make it all happen. That's why over 2 million couples have chosen Zola as their partner to help plan and celebrate every joyful and real moment, from booking a venue to designing save-the-dates to registering for gifts and beyond.

What they're looking for

  • 8-10 years of brand marketing experience at consumer-facing brands or agencies (or less, with an MBA)
  • Strong fluency in social strategy. You’re “chronically online” and extremely passionate about staying on top of evolutions in consumer behavior on new and emerging social channels
  • Proven experience managing social media and PR teams (internal or agency-side)
  • Strong strategic thinker with the ability to turn insights into compelling, creative brand executions
  • Track record of managing complex cross-functional campaigns with clear ROI
  • Excellent communication and presentation skills, comfortable working closely with executives and external partners
More about this role

Whatever your journey, Zola exists to serve the humans at the heart of every wedding: whether getting married, attending, or helping make it all happen. That's why over 2 million couples have chosen Zola as their partner to help plan and celebrate every joyful and real moment, from booking a venue to designing save-the-dates to registering for gifts and beyond. Twelve years in, Zola's platform continues to bring couples’ unique visions to life with the most innovative tools, expert advice, and a trusted network of highly-rated vendors who make dreams a reality across the country. Whether at home or on the go with our award-winning mobile app, we make every step seamless - and even delightful.

We’re looking for a strategic, creative, and execution-focused Director of Brand Marketing to shepherd Zola’s brand and amplify our story through bold brand campaigns. Reporting to the VP of Brand & Creative, this person will be responsible for building a brand that resonates with today’s couples and vendors; generating buzz across owned and earned channels.

You’ll manage our social team, external PR partners, and lead brand initiatives from consumer insights to campaign execution –...

Read the full posting on Zola's site ↗

Marketing

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