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Director, Lifecycle Marketing

Braze · San Francisco · On-site

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About Braze

Power customer-centric interactions between consumers and brands in real-time. Backed by Battery, ICONIQ and Sapphire.

About the role

At Braze, we use technology to humanize connections between brands and customers. We believe human beings want to be spoken to like human beings, and technology like ours can help brands do that at scale. That’s why, as B2B marketers, how we communicate with our existing and potential customers is so important to us. Help shape how we build those connections with our audience—what we say, how we say it, where we say it. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • A strategic lifecycle leader with a proven track record of developing and scaling programs that drive prospect conversion, product adoption, customer engagement, retention, and expansion within B2B SaaS organizations
  • A builder and people leader who thrives on developing talent, establishing clear priorities, and creating the structure and culture needed for a team to do its best work
  • A highly collaborative leader who excels at building trusted relationships and influencing stakeholders across Marketing, Product, Customer Success, Sales, and Revenue teams
  • An analytical thinker who can connect customer behavior, product usage, and marketing performance to business outcomes, using data to inform strategy, guide investment, and communicate impact
  • A curious and innovative marketer who embraces experimentation, challenges conventional approaches, and actively explores how AI and emerging technologies can improve customer engagement and marketing effectiveness
  • A strategic operator who can establish a compelling vision while remaining close enough to execution to guide decisions, solve problems, and ensure high-quality delivery
More about this role

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.

Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.

At Braze, we use technology to humanize connections between brands and customers. We believe human beings want to be spoken to like human...

Read the full posting on Braze's site ↗

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