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Campaign Marketing Manager

Built · Nashville (Hybrid) · Hybrid

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About Built

Backed by Index.

About the role

Built is hiring a Campaign Marketing Manager to drive demand, adoption, and growth among Owners, Developers, and General Contractors. This role will turn the business unit’s highest-priority customer challenges and commercial bets into clear marketing strategies and creative, integrated campaigns.

What they're looking for

  • Translate business strategy, customer needs, and growth goals into a focused campaign roadmap for the business unit
  • Identify the highest-value audiences, use cases, buying moments, and growth opportunities
  • Build campaign briefs that define the audience, objective, customer insight, message, creative direction, channel plan, offer, and success measures
  • Set campaign success measures before launch, including qualified pipeline, engagement, eligible-account adoption, and expansion indicators
  • Create integrated campaign concepts that make Built’s value proposition compelling to Owners, Developers, and General Contractors
  • Develop messaging and content direction that speaks to customer pain points, desired outcomes, and in-market intent
More about this role

Built's Mission: Connect and simplify doing business in real estate.

Built is the AI-powered platform transforming the way real estate is financed, developed, and managed. Purpose-built for real estate and construction, Built began by fixing construction draw management for lenders and has grown into a comprehensive operating system addressing some of the industry’s most complex challenges. Today, Built is a partner to more than 350 lenders, over 80,000 borrowers and owners, and thousands of contractors, powering 86,000 active projects valued at more than $300 billion. Learn more at getbuilt.com .

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Built is transforming the real estate industry with modern SaaS solutions that help those financing, building, and managing projects work more efficiently. Our platform supports the full construction ecosystem, including Owners, Developers, General Contractors, lenders, subcontractors, and suppliers.

Built is hiring a Campaign Marketing Manager to drive demand, adoption, and growth among Owners, Developers, and General Contractors. This role will turn the business unit’s highest-priority customer challenges and commercial bets into clear marketing strategies...

Read the full posting on Built's site ↗

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