Backed by SoftBank VF, ICONIQ and Menlo.
About the role
We're hiring a Lifecycle Marketing Manager to join our Product and Lifecycle Marketing team. In this role, you'll design and optimize lifecycle programs that engage, retain, and grow members across their entire journey with Chime—from top of funnel through long-term retention—with a clear focus on driving growth, revenue, and member lifetime value (LTV).
What they're looking for
- 4–6+ years of experience in lifecycle, growth, or related marketing, developing end-to-end campaigns from conceptualization to measurement
- A growth-oriented, business-first mindset—you think about revenue, LTV, and the full funnel, not just individual channels, and you can connect owned channels (push, in-app, out-of-app) with the broader member experience
- A proven track record of building segments and managing successful campaigns across multiple channels (email, push, SMS, in-app messaging)
- Strong experimentation chops—comfortable with A/B testing and using results to inform what to scale next
- Strong analytical skills with experience in data-driven marketing and performance analysis
- The ability to work cross-functionally and collaborate with various stakeholders, exercising significant independent judgment
More about this role
We're hiring a Lifecycle Marketing Manager to join our Product and Lifecycle Marketing team. In this role, you'll design and optimize lifecycle programs that engage, retain, and grow members across their entire journey with Chime—from top of funnel through long-term retention—with a clear focus on driving growth, revenue, and member lifetime value (LTV).
This is a role for a holistic, business-minded marketer rather than a single-channel specialist. You'll think in terms of segments, experiments, and outcomes: building targeted campaigns across the channels we own—push, in-app, and out-of-app (email, SMS)—while connecting those touchpoints with the broader, non-owned channels that shape the member experience. You'll partner closely with cross-functional teams to turn data into segmentation, automation, and personalization strategies that move the business.
This is a role with department-level impact: you'll own diverse projects, exercise significant independent judgment, and influence how members experience Chime across the full lifecycle.
If you're creative, dedicated, and love working in a fast-paced environment alongside passionate colleagues, we want to meet you.
The base...
Browse similar: Startup jobs