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About the role
Dropbox is hiring an Integrated Campaign Strategist to architect and orchestrate marketing campaigns for priority product launches and evergreen marketing motions. This role turns business priorities, audience insight, and product positioning into a clear campaign strategy that defines the audience, narrative, journey, channel roles, activation sequence, and measurement plan. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 8+ years B2B marketing experience in integrated campaigns, enterprise marketing, product marketing activation, brand to demand, or a related discipline, ideally in SaaS or technology
- Direct experience building out campaign strategy and accountable to the outcome (pipeline generation, revenue generation)
- Demonstrated ownership of complex integrated campaigns from strategy and brief through activation, optimization, and post campaign learning
- Strong campaign architecture skills, including audience definition, narrative development, buyer journey design, channel planning, phasing, and measurement
- Experience orchestrating owned, earned, and paid programs and understanding the distinct role each plays in building awareness, consideration, demand, and customer growth
- Ability to translate product positioning and enterprise customer insight into a cohesive market story and connected audience experience across multiple teams and touchpoints
More about this role
Dropbox is hiring an Integrated Campaign Strategist to architect and orchestrate marketing campaigns for priority product launches and evergreen marketing motions. This role turns business priorities, audience insight, and product positioning into a clear campaign strategy that defines the audience, narrative, journey, channel roles, activation sequence, and measurement plan.
Y ou will be the steward of how these campaigns show up in market across owned, earned, and paid channels. Working across Product Marketing, Brand and Creative, C omms , Web, Lifecycle, Paid Media, Content, Events, Marketing Operations, Analytics, and Sales, you will align teams around one integrated plan, connect individual activations into a coherent enterprise buyer experience, and guide the campaign from brief through launch, optimization, and learning.
This is a senior individual contributor role for a strategist who can lead through influence, make tradeoffs in ambiguity, and balance strong market storytelling with measurable business impact. You will help Dropbox bring important product stories to enterprise audiences with greater consistency, relevance, and effectiveness.
- Campaign strategy...
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