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Senior Director, Marketing Intelligence

Fetch Rewards · United States - Remote · Remote

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About Fetch Rewards

Turn your everyday receipts into gift cards with Fetch. Earn points on groceries, shopping, and games — then redeem for free gift cards. Get started free. Backed by Gaingels.

About the role

As Fetch continues to scale across its consumer and partner businesses, one of our greatest advantages is our ability to understand people, markets, and culture through a combination of proprietary data and external intelligence. The Senior Director, Marketing Intelligence will lead the function responsible for turning that understanding into a durable competitive advantage for Fetch. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • Demonstrated success building, leading, and scaling an insights, intelligence, audience research, or related function
  • Deep expertise in audience segmentation, personas, voice of consumer, market research, behavioral intelligence, and translating research into marketing strategy
  • Proven ability to synthesize proprietary first-party data, third-party research, qualitative insights, and cultural and market signals into strategic recommendations
  • Experience influencing senior and executive leaders, shaping consequential marketing decisions, and advising on complex business trade-offs
  • Strong ability to turn complex research and data into compelling strategic narratives, presentations, and recommendations that influence action
  • Experience defining multi-year functional strategies, prioritizing investments, and building scalable research capabilities and operating models
More about this role

What we’re building and why we’re building it.

Fetch helps people live rewarded every day, with a vision to become the rewards destination for everyone. We turn everyday activities into meaningful rewards, whether it’s grocery shopping, grabbing a quick meal, or playing a favorite mobile game. To date, we’ve awarded more than $1 billion in Fetch Points to our users.

Each day, more than 13 million receipts are submitted on Fetch, providing visibility into over $212 billion in gross merchandise value. This creates the largest retail-agnostic, SKU-level view of household spending, powering Fetch as an outcomes-based advertising platform that helps brands acquire and retain lifelong consumers.

The Fetch app is available on the App Store and Google Play, with more than 6 million five-star reviews from a highly engaged and loyal user base.

It’s not just our users who believe in Fetch: with investments from Softbank, ICONIQ, DST, Greycroft, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates...

Read the full posting on Fetch Rewards's site ↗

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