Effortlessly centralize all the data you need so your team can deliver better insights, faster. Start for free. Backed by General Catalyst, Y Combinator and a16z.
About the role
The Principal of Marketing Insights sits at the intersection of growth strategy, investment planning, and performance analytics. You’ll partner with the office of CMO, marketing leadership, and cross-functional analytics teams to determine where we invest, how we improve performance, and what it will take to achieve our growth targets. You’ll translate business goals and performance insights into clear priorities, resource decisions, and coordinated action across Marketing. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 8+ years experience in marketing strategy, GTM analytics, or business performance within B2B SaaS, with scope and impact consistent with director-level leadership
- A demonstrated record of influencing investment decisions and delivering measurable improvements in pipeline, conversion, or marketing efficiency
- Experience developing growth plans, pipeline models, investment scenarios, and performance assumptions
- Strong business judgment and a clear point of view, with the confidence to challenge senior stakeholders constructively and build alignment around difficult tradeoffs
- Proven ability to lead cross-functional initiatives and drive recommendations through to execution and results
- Ability to independently structure ambiguous problems and balance speed with analytical rigor
More about this role
From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.
The Principal of Marketing Insights sits at the intersection of growth strategy, investment planning, and performance analytics. You’ll partner with the office of CMO, marketing leadership, and cross-functional analytics teams to determine where we invest, how we improve performance, and what it will take to achieve our growth targets. You’ll translate business goals and performance insights into clear priorities, resource decisions, and coordinated action across Marketing. This includes shaping pipeline strategy, evaluating investment tradeoffs, and identifying opportunities to improve conversion, velocity, and efficiency across regions, segments, and growth motions. This is a high-visibility leadership role during a period of significant organizational change. We’re looking for someone who brings structure to...
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