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Head of Marketing - Oakland, CA

Formic · San Francisco, CA || Oakland, CA · On-site

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About Formic

Formic delivers Robotics as a Service to mid-market CPG manufacturers. No CapEx. No Risk. No Problems. Industrial palletizing, case packing, and more. Backed by Lux.

About the role

As our Head of Marketing, you will build, optimize, and lead a scalable engine for creating demand and qualified pipeline. You will own how Formic shows up in the market, how we identify and reach the manufacturers we can help, and how we turn that engagement into high quality opportunities for Sales. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • Experience in manufacturing, industrial automation, robotics, industrial technology, or similarly complex B2B markets with long sales cycles and multiple decision-makers
  • Experience directly building or leading SDR organizations, including account-based and territory-based outbound strategies
  • Experience building or leading GTM Engineering, Growth Engineering, or similar technical growth capabilities
More about this role

Formic is on a mission to reshape American manufacturing by making automation accessible to every factory. As labor constraints rise, costs increase, and global competition intensifies, automation is no longer optional for manufacturers that want to stay competitive.

We deliver automation through a Robotics-as-a-Service model that combines industrial robotics, proprietary software, and full-service support into a single, integrated solution. By removing the traditional barriers of cost, complexity, and risk, we enable manufacturers to deploy automation quickly and realize measurable gains in throughput, safety, and operational efficiency without large upfront capital investment.

Backed by leading investors including Lux Capital, Initialized Capital, Blackhorn Ventures, and Mitsubishi HC Capital North America, Formic is scaling rapidly and building the foundation for a new era of high-performance, Made in America production.

Formic's Marketing Team is the growth engine behind our commercial expansion. We move fast, experiment boldly, and build systems that scale. We work in close lockstep with Sales, RevOps, and Leadership to generate pipeline, sharpen our message, and get in front...

Read the full posting on Formic's site ↗

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