Startups · AI

Product Marketing Manager, Freshservice Platform

Freshworks · San Mateo, CA · On-site

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About Freshworks

Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Backed by Accel and Peak XV.

About the role

Freshworks is looking for a Product Marketing Manager to own and evolve the Freshservice platform narrative, bringing together service and operations into a single, unified story for IT organizations. In this role, you'll partner closely with Product Management, Engineering, Sales, Customer Success, and Demand Generation to shape how customers understand the Freshservice platform, launch new capabilities that reinforce that unified vision, and drive adoption across the platform.

What they're looking for

  • 5+ years of Product Marketing experience in B2B SaaS
  • Experience marketing ITSM, IT Operations, DevOps, observability, cloud, cybersecurity, or enterprise infrastructure products
  • Experience launching complex, multi-product platforms, including AI, machine learning, GenAI, Copilot, agentic AI, or other intelligent software capabilities
  • Strong messaging and positioning skills with the ability to simplify complex technical concepts, including AI, for business and technical audiences
  • A strong bias toward creatively incorporating AI into product marketing workflows
  • Experience leading cross-functional product launches from planning through execution
More about this role

Freshworks is looking for a Product Marketing Manager to own and evolve the Freshservice platform narrative, bringing together service and operations into a single, unified story for IT organizations. In this role, you'll partner closely with Product Management, Engineering, Sales, Customer Success, and Demand Generation to shape how customers understand the Freshservice platform, launch new capabilities that reinforce that unified vision, and drive adoption across the platform.

This role is ideal for someone who enjoys connecting the dots across a broad product portfolio, loves building narratives that make a platform greater than the sum of its parts, and thrives working cross-functionally in a fast-moving SaaS environment.

While this role spans the full platform, success comes from understanding how bringing service and operations together solves real problems for IT organizations, not just repackaging existing capabilities under a new banner.

  • Own product marketing for the Freshservice platform, including positioning, messaging, and major launches.
  • Drive content and external-facing assets that communicate Freshworks' point of view on the unified platform and the uniqueness...

Read the full posting on Freshworks's site ↗

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