Gen is a global leader in cybersecurity. Explore our trusted consumer brands including Norton, Avast, LifeLock, MoneyLion, Avira, AVG, ReputationDefender, and CCleaner.
About the role
Turn LifeLock’s growth ambition into a prioritized marketing roadmap and investment plan. Own the portfolio view across Brand & Growth, Acquisition, New Initiatives and Web, using customer insight, market data and rigorous business cases to align cross-functional partners and guide what the business does today and builds next. · Own the LifeLock Brand and Growth marketing roadmap and annual and quarterly planning across Acquisition, New Initiatives and Web. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- Strategic planning and roadmap ownership across brand, growth and product marketing
- Business-case development, including market sizing, unit economics, forecasting and scenario modeling
- Acquisition strategy experience, ideally in a subscription or consumer business
- Strong financial and analytical skills, with the ability to partner effectively with Finance on assumptions, forecasts and P&L impact
- Research agenda development, competitive intelligence and customer-journey mapping
- Ruthless prioritization and trade-off framing across competing investments
More about this role
Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in financial empowerment and cyber safety for the first digital generations, and today we deliver award-winning cybersecurity, online privacy, identity protection and financial wellness solutions to nearly 500 million users in more than 150 countries.
Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives. We’re always looking for smart, fearless and high-impact talent who see AI as a teammate – leveraging it to move faster and deliver meaningful results.
When you’re part of Gen, you’ll have the flexibility, tools and support to do your best work and grow your career – from flexible working options and time off to competitive pay, benefits and well-being programs.
At Gen, we are scrappy and relentlessly customer driven. We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team. You’ll work with people who...
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