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Alternatives Content Marketer- Vice President

iCapital · New York, New York, United States · On-site

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About iCapital

Helping Financial Advisors and Wealth Managers incorporate alternative strategies at scale. Helping Asset Managers open new lanes of distribution.

About the role

Serving as a strategic partner to the Client, the dedicated iCapital sales team, and stakeholders across the broader iCapital organization, this individual will identify opportunities, shape integrated marketing programs, and translate complex investment concepts into practical tools that help advisors progress from education to client conversations and allocations. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • 10+ years of relevant experience in marketing strategy, content marketing, product marketing or sales enablement, preferably within asset management, private markets or wealth management
  • Bachelor's degree in marketing, finance or a related field, CFA or CAIA designation is a plus
  • Strong knowledge of alternative investments and the wealth management ecosystem, specialized asset class and/or product expertise
  • Demonstrated ability to develop marketing strategies that support advisor engagement, product adoption and commercial growth
  • Strong understanding of financial advisors, intermediary distribution, advisor education and the role of content across the client journey
  • Exceptional writing, editing, positioning and storytelling skills, with the ability to simplify complex investment concepts
More about this role

iCapital is looking to hire an Alternatives Content Marketing Vice President to lead marketing strategy and content for its partnership with a leading wealth management client, with a mandate to accelerate advisor engagement and adoption of alternative investments across the channel. This individual will combine deep knowledge of wealth management and private markets with strong strategic judgment, commercial orientation, and hands-on execution.

Serving as a strategic partner to the Client, the dedicated iCapital sales team, and stakeholders across the broader iCapital organization, this individual will identify opportunities, shape integrated marketing programs, and translate complex investment concepts into practical tools that help advisors progress from education to client conversations and allocations. The role will connect the Client’s priorities with iCapital research, insights, product expertise, events, and content to extend the reach and impact of proven capabilities across the enterprise, while using market, advisor, and performance insights to build programs that support measurable commercial outcomes.

  • Own the marketing strategy and content roadmap for the...

Read the full posting on iCapital's site ↗

Product and Channel Marketing

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