Startups · AI

Director, AI-Driven Marketing

Iru · Miami · Hybrid

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About Iru

Manage devices and everything they touch. See how security, IT, and compliance get easier when unified around devices with Iru. Backed by General Catalyst and Felicis.

About the role

Marketing is being rebuilt around AI, and we want to lead that shift, not follow it. We’re looking for a technical, AI-native marketing leader to be a strategic partner to our Head of Marketing and help design how a modern marketing org operates. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • Marketing Domain Expertise : 7+ years in B2B SaaS marketing. You speak the language across demand gen, product marketing, brand, and ops, and you understand how GTM systems and the funnel fit together
  • Leadership : 3+ years leading marketing teams or programs, with a track record of driving work through others and influencing senior stakeholders
  • Builder Experience : Background as an early marketing leader at a startup, building programs, teams, and systems from zero
  • Agentic Workflows : Proven experience designing and shipping AI agents or automations that run real marketing workflows, not just pilots
  • AI-Native Operator : Deep daily use of Claude and similar tools, with strong prompt and context engineering skills
  • Technical Fluency : Comfortable with APIs, automation platforms (n8n, Zapier, Make, or similar), and stitching tools together across a stack
More about this role

About Iru

Iru is the AI-powered security & IT platform used by the world’s fastest-growing companies to secure their users, apps, and devices. Built for the AI era, Iru unifies identity & access, endpoint security & management, and compliance automation—collapsing the stack and giving IT & security time and control back.

Iru is backed by some of the smartest investors in tech—General Catalyst, Tiger Global, Felicis, Greycroft, and First Round Capital. In July 2024, Iru raised $100 million from General Catalyst, valuing the company at $850 million. Customers include Cursor, Vercel, Bumble, Plaid, Glean, Apollo, Replit, and Mercor, and Iru partners with industry leaders such as ServiceNow and AWS. Iru was named to Forbes’ America’s Best Startup Employers 2025 list for employee engagement and satisfaction.

Marketing is being rebuilt around AI, and we want to lead that shift, not follow it. We’re looking for a technical, AI-native marketing leader to be a strategic partner to our Head of Marketing and help design how a modern marketing org operates.

As Director, AI-Driven Marketing, you’ll drive priorities and operating rhythm across the marketing org, and lead day-to-day execution as...

Read the full posting on Iru's site ↗

Marketing

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