Struggling to prove and optimize TV ad performance? Fast, accurate and actionable measurement across linear and streaming is the key to TV advertising success. Say hello to the new standard for TV ad measurement. Backed by Insight and Madrona.
About the role
iSpot helps advertisers measure the brand and business impact of TV and streaming advertising, from concept to airing to conversion. Fast, accurate and actionable measurement and attribution solutions enable advertisers to assess creative effectiveness, optimize media plans and attribute advertising results for cross-platform campaigns, all while benchmarking against competitors and historical norms. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- Bachelor’s degree in Marketing Research, Psychology, Statistics, or a related field, advanced degree a plus
- 10+ years of quantitative consumer or advertising research experience, including 5+ years focused on ad, copy, or concept testing
- Experience leading creative research engagements, ideally at an ad testing or creative effectiveness provider, for large enterprise brands or major agencies
- Deep expertise in survey design, sampling, weighting, and data quality best practices
- Strong statistical foundation, including significance testing, sample size planning, and normative benchmarking
- Proven ability to translate research findings into clear recommendations for senior marketers and creative teams
More about this role
Immigration / Work Authorization Notice: Applicants must be currently authorized to work in the United States. iSpot is not able to sponsor or take over sponsorship of an employment visa for this position at this time.
iSpot competes for the best talent. Our compensation packages consist of salary and equity in one of Seattle’s hottest start-ups, as well as other standard benefits. Most importantly, we provide a really interesting working experience, and the chance to contribute to the success of something great.
iSpot helps advertisers measure the brand and business impact of TV and streaming advertising, from concept to airing to conversion. Fast, accurate and actionable measurement and attribution solutions enable advertisers to assess creative effectiveness, optimize media plans and attribute advertising results for cross-platform campaigns, all while benchmarking against competitors and historical norms. You are a recognized expert in advertising and creative research with 10+ years of experience designing, fielding, and interpreting survey-based creative testing, and a track record of leading creative research programs for major brands. As the senior creative research...
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