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Marketing Campaign Operations & Automation Manager

Justworks · New York, New York · On-site

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About Justworks

Justworks combines easy-to-use HR software with real human support to handle your company. Backed by Index, Redpoint and USV.

About the role

The Marketing Campaign Operations & Automation Manager will build and run the execution engine that helps Justworks Marketing launch coordinated campaigns across paid media, web, email, events, and customer-engagement platforms. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • Own the operational process from campaign intake and approved brief through build, testing, launch, monitoring, and post-campaign learning
  • Establish a shared intake process, prioritized backlog, and campaign calendar with clear requirements, dependencies, approvals, and capacity
  • Build campaigns and automated workflows in marketing automation and customer-engagement platforms
  • Activate audiences using the segmentation, eligibility, trigger, and suppression rules developed with Funnel & Lifecycle Operations
  • Build and maintain landing pages, forms, and digital conversion paths using established platforms and templates
  • Implement or coordinate campaign tagging, UTMs, trafficking, pixels, conversion events, and CRM campaign records
More about this role

At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people.

We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you.

We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team.

Our Values

If this sounds like you, you’ll fit right in.

The Marketing Campaign Operations & Automation Manager will build and run the execution engine that helps Justworks Marketing launch coordinated campaigns across paid media, web, email, events, and customer-engagement platforms.

You will translate Marketing’s plans into working campaigns—from audience identification to activation and automated workflows to landing...

Read the full posting on Justworks's site ↗

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