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Marketing Operations Lead

Klaviyo · Boston, MA · On-site

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About Klaviyo

Klaviyo unifies AI-powered email marketing and SMS to drive growth, retention, and measurable results. Build personalized, omnichannel experiences across WhatsApp, ecommerce, and more with K:AI Agents. Backed by Accel.

About the role

At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo?

What they're looking for

  • 8+ years of experience in marketing operations or GTM operations supporting inbound, demand generation, or PLG motions in a B2B environment
  • Hands-on experience managing marketing automation platforms, including workflows, lifecycle stages, scoring, and routing
  • Strong working knowledge of CRM concepts (leads, contacts, accounts, opportunities) and how data flows across GTM systems
  • Comfortable working with funnel and handoff metrics (e.g., conversion rates, response time, acceptance rates) to drive operational improvements
  • Curious and practical about AI and automation, with experience testing ways to improve process speed, accuracy, or scale
  • Highly organized, execution-focused, and comfortable operating in fast-moving, ambiguous environments while owning outcomes end to end
More about this role

At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit klaviyo.com/careers to see how we empower creators to own their own destiny.

We’re looking for a Marketing Operations Lead to own and optimize the systems, processes, and integrations that power our inbound and demand generation engine. This role sits at the intersection of Marketing and Sales and is responsible for ensuring top-of-funnel demand is captured, qualified, routed, and delivered to Sales with speed and accuracy.

This is a hands-on role focused on marketing automation, data flow, and funnel operations. You’ll work closely with Inbound Sales, Demand Generation, Web, Analytics, and Systems teams to improve lead quality, conversion, and velocity across product-led and sales-assisted motions. The ideal candidate is technically...

Read the full posting on Klaviyo's site ↗

Marketing

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