About the role
Hinge is looking for a Brand Marketing Lead to join our Global Brand Marketing team. In this role, you'll independently steer integrated brand campaigns across our global markets — owning the full arc from brief through launch and bringing as much strategic curiosity to the work as organizational rigor.
What they're looking for
- 7+ years of experience in brand marketing, either at a creative agency or in-house at a consumer brand (or a mix of both)
- A track record of independently leading integrated, multi-market campaigns end-to-end — with real ownership of briefs, agency relationships, and results
- A point of view on brand and culture. You care about what a brand stands for in the world, understand how culture moves, and bring that conviction to every brief, review, and partner conversation
- Experience leading external agency relationships: briefing, evaluating work, managing partnership health, and advocating clearly for what makes the work right
- A creative collaborator — you're as comfortable throwing out ideas and pushing thinking as you are knowing when something isn't right and saying so
- You convert ambiguity into a recommendation. You escalate decisions and run complex programs without needing day-to-day direction
More about this role
Hinge is the dating app designed to be deleted
In today's digital world, finding genuine relationships is tougher than ever. At Hinge, we’re on a mission to inspire intimate connection to create a less lonely world. We’re obsessed with understanding our users’ behaviors to help them find love, and our success is defined by one simple metric– setting up great dates. With millions of users across the globe, we’ve become the most trusted way to find a relationship, for all.
Hinge is looking for a Brand Marketing Lead to join our Global Brand Marketing team. In this role, you'll independently steer integrated brand campaigns across our global markets — owning the full arc from brief through launch and bringing as much strategic curiosity to the work as organizational rigor.
You'll shape campaign briefs as a thought partner to Strategy and Creative, lead relationships with external agency partners, and serve as a sounding board for the Sr. Director on where the brand shows up and why. You have a point of view on what makes a campaign earn its place in culture, and you're accountable for making sure the work that launches lives up to it.
You report to the Sr. Director, Global Brand...
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