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Senior Content Strategist

Microsoft · Redmond, WA, US · On-site

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About Microsoft

Explore Microsoft products and services and support for your home or business. Shop Microsoft 365, Copilot, Teams, Xbox, Windows, Azure, Surface and more. Backed by Menlo.

About the role

Create reusable content models: Design scalable frameworks for common customer needs, including frequently asked questions, comparisons, buying guides, product-value frameworks, use-case guidance, and recommendation experiences. Define product-knowledge requirements and establish product truth: Define how product claims, terminology, attributes, relationships, use cases, and comparisons should be represented consistently across customer experiences.

More about this role

Create reusable content models: Design scalable frameworks for common customer needs, including frequently asked questions, comparisons, buying guides, product-value frameworks, use-case guidance, and recommendation experiences. Define product-knowledge requirements and establish product truth: Define how product claims, terminology, attributes, relationships, use cases, and comparisons should be represented consistently across customer experiences. Design human and machine decision journeys: Translate customer questions, product complexity, and journey friction into clear buying guidance, decision-support experiences, and product-knowledge requirements. Lead content and commerce taxonomy strategy: Define the terminology, categories, attributes, and relationships used to organize commerce content. Partner with Search on query intent, synonyms, retrieval, filters, and relevance; with UX on information architecture; and with product-data teams on authoritative specifications and source systems. Partner with SEO and AI SEO: Convert search demand, customer questions, visibility gaps and citation opportunities into prioritized content strategies. Improve content quality and...

Read the full posting on Microsoft's site ↗

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