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Director, Global MSP Marketing

Mimecast · United States of America - Connecticut - Remote · Remote

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About Mimecast

Protect email and collaboration tools with Mimecast. Manage human risk and stay ahead of cyber threats with advanced security solutions. Backed by Insight.

About the role

As Director, Global MSP Marketing, you'll define and lead the worldwide marketing strategy for Mimecast's Managed Service Provider (MSP) business. Part of the Global Integrated Marketing team and reporting into Marketing leadership, you'll lead a global team and partner as a peer with the Global Head of MSP and regional MSP leaders. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • Own the global MSP marketing strategy, annual plan and budget, aligning with MSP leaders and corporate marketing on regional goals and KPIs. Represent MSP marketing in executive forums
  • Lead MSP recruitment programs, from the partner value proposition and targeted outreach to onboarding communications that accelerate time to first revenue
  • Drive pipeline and revenue through cross-sell, upsell and net new business campaigns, with scalable campaign kits and joint marketing plans for regional teams
  • Own MSP marketing and sales enablement, including playbooks, messaging, co-brandable assets, training and certification support, and the partner portal experience
  • Lead lifecycle marketing across partner communications, community, advocacy, recognition and customer success stories. Use feedback and engagement data to improve satisfaction and retention
  • Oversee MSP events, including partner conferences, advisory councils, tradeshows and regional activations, alongside digital, social, content and third-party media programs for lead generation
More about this role

The work people build is worth protecting, and it's harder to protect than it used to be. AI agents now move at machine speed with human-level access, and a small slip-up can become a very public one. We disrupt cybercriminal activity before that happens. We think fast, go big, and always demand more of ourselves. We work hard, deliver, and repeat. We grow with real determination and put success well within reach. We push each other to be better and expect to be pushed back, in a community built on respect, where everyone is counted. Work Protected.

As Director, Global MSP Marketing, you'll define and lead the worldwide marketing strategy for Mimecast's Managed Service Provider (MSP) business. Part of the Global Integrated Marketing team and reporting into Marketing leadership, you'll lead a global team and partner as a peer with the Global Head of MSP and regional MSP leaders.

You'll build programs that recruit new MSPs, grow pipeline and revenue through existing and new business, enable partners to sell and market Mimecast, and strengthen MSP engagement and retention. You'll turn global strategy into consistent regional execution across demand generation, campaigns, content,...

Read the full posting on Mimecast's site ↗

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