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Lead Campaign Manager, Pharma

Natera · US Remote · Remote

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About Natera

Dedicated to oncology, women’s health, and organ health. Natera’s cell-free DNA tests help protect health and inform more personalized decisions about care. Backed by Lightspeed and Sequoia.

About the role

• Own ONC Pharma campaign strategy end to end — from translating business and brand objectives into an integrated, multi-channel campaign plan through launch, in-flight optimization, and retrospective. • Direct day-to-day execution across channels (digital, email, paid media, content, HCP/patient-facing programs, events), making prioritization calls and tradeoffs as they arise. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • Demonstrated fluency in reading and acting on performance data (e.g., analytics platforms, Power BI, Salesforce, Eloqua or similar marketing automation) — comfortable moving from “what happened” to “what we do about it.”
  • Proven experience managing up to and influencing senior stakeholders, including situations requiring diplomatic pushback, boundary-setting, and holding a position under pressure
  • Strong cross-functional leadership skills — able to align creative, agency, and operations partners without formal authority over them
  • Excellent written and verbal communication, skilled at presenting, defending, and adjusting recommendations in front of leadership
  • Experience operating within a regulated pharma marketing environment (MLR / medical-legal review processes) strongly preferred
  • Self-directed, high-ownership operator who brings structure and judgment to a fast-moving oncology pharma environment, and who mentors or sets the bar for junior team members and agency partners without formally managing them
More about this role

Natera's Oncology Pharma Marketing team is hiring a Lead Campaign Manager to own campaign strategy and execution end to end. This is a senior individual-contributor role, not a coordination or support function: you will set the strategy, direct execution across channels and partners, read performance data critically, and drive the tweaks and next moves that make campaigns better. You will report to the Director of Corporate Marketing, and work in close, high-trust partnership with the ONC Marketing VP and cross-functional leaders across creative, agency, and marketing operations.

The right person is able to work autonomously — someone who can build a campaign strategy from a business objective, defend it with data, and hold a professional line with senior stakeholders, including pushing back when the strategy, timeline, or resourcing calls for it.

Campaign Strategy & Execution

• Own ONC Pharma campaign strategy end to end — from translating business and brand objectives into an integrated, multi-channel campaign plan through launch, in-flight optimization, and retrospective.

• Direct day-to-day execution across channels (digital, email, paid media, content, HCP/patient-facing...

Read the full posting on Natera's site ↗

Corporate Marketing & Communications

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