Visit the official Nintendo site to shop for Nintendo Switch™ systems and video games, read the latest news, find fun gear and gifts with a Nintendo twist, and much more.
About the role
This role leads the Nintendo Stores creative planning, production and execution of immersive, in-store activations and consumer touchpoints in support of store and product campaigns. This role creates memorable store experiences through visuals, events, and hands-on experiences. It serves a critical role with campaign development, brand management and creating memorable experiences that drive consumer engagement, store traffic and loyalty.
What they're looking for
- Six or more years of experience in consumer marketing, experiential event marketing, or related experience in strategic planning and execution of consumer marketing campaigns. Retail experiential preferred
- Proven record of developing and executing successful, consumer events with significant market and consumer impact while staying on-time and on-budget
- Strong understanding of promotional and experiential strategies and tactics to ensure feasibility of core ideas and to troubleshoot during execution
- Bachelor’s degree or equivalent combination of education and experience
More about this role
About Nintendo of America : From the launch of the Nintendo Entertainment System ™ more than 30 years ago, Nintendo’s mission has been to create smiles through unique entertainment experiences. Here at Nintendo of America Inc., we deliver on this mission by partnering closely with Nintendo Co., Ltd., to bring Nintendo’s iconic and cherished franchises including Mario ™ , Donkey Kong ™ , The Legend of Zelda ™ , Metroid ™ , Animal Crossing ™ , Pikmin ™ and Splatoon ™ across the Americas through our video games, hardware systems, and collaborations with partners on a range of other entertainment initiatives like feature films and theme parks.
This role leads the Nintendo Stores creative planning, production and execution of immersive, in-store activations and consumer touchpoints in support of store and product campaigns. This role creates memorable store experiences through visuals, events, and hands-on experiences. It serves a critical role with campaign development, brand management and creating memorable experiences that drive consumer engagement, store traffic and loyalty.
- Oversees and directs execution of experiential marketing programs that drive consumer purchase intent,...
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