Discover a new kind of soda made with plant fiber and prebiotics. Non-GMO, gluten-free, paleo, and vegan, with high fiber and 2-5g of sugar. Enjoy a variety of delicious, refreshing and classic flavors.
About the role
The Director of Social Media will lead OLIPOP’s social presence and shape how the brand shows up in culture every day. Reporting to the Sr. Director, PR + Comms, this role sits at the intersection of strategy, creativity, culture, and communications, with responsibility for building a social-first approach that strengthens the brand, drives meaningful engagement, and supports broader business and marketing goals. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 10+ years of experience in social media, brand marketing, communications, or a related discipline, with significant experience leading social strategy
- 5+ years of experience leading and developing a team of social, community managers, and content creators, setting clear goals and fostering a collaborative culture that drives on-brand content and audience engagement
- Demonstrated ability to develop strategic, creative, and innovative social programs that build brands and drive meaningful engagement
- Strong creative instincts and the ability to identify a great idea, develop a point of view, and translate strategy into compelling creative
- Deep, up-to-the-moment understanding of major social platforms, including platform behaviors, best practices, algorithms, formats, policies, and emerging trends
- Deep understanding of internet and social culture, including the ability to identify meaningful shifts before they become mainstream
More about this role
At OLIPOP, we’re on a mission to positively impact consumer health at scale. And we’re doing it through something simple: soda. But not just any soda, a new kind of soda: one that’s delicious, refreshing, and actually good for you.
This mission is deeply personal for our CEO, Co-Founder, and Formulator, Ben Goodwin. Like many of us, Ben grew up consuming the Standard American Diet: lots of soda and processed foods that prioritized convenience over nutrition. But at 14, he took his health into his own hands. After making significant changes to his nutrition and exercise, he lost 50 pounds and saw a transformation in his energy, mood, and emotional clarity.
Those changes sparked a deep curiosity about the connection between nutrition and health. Ben became a relentless student of the gut microbiome and the ways it supports overall wellness. The more he discovered, the more passionate he became about finding credible, science-backed ways to make consumer health accessible to everyone.
The mission was clear. The vehicle? Less so. After exploring the possibilities, Ben landed on an unexpected yet familiar choice: soda. It was something he loved as a kid, and he knew millions shared...
Browse similar: Startup jobs · Remote jobs