About Opendoor At Opendoor our mission is to tilt the world in favor of homeowners and those who aim to become one. Homeownership matters. It's how people build wealth, stability, and community. Backed by NEA, Norwest and SoftBank VF.
About the role
We’re looking for a Marketing Manager, Seller Engagement to run the day-to-day execution and optimization of Opendoor’s Seller lifecycle program across email, SMS, and push. Lifecycle sets the broader engagement strategy. You’ll turn that strategy into programs in market — building audiences, journeys, campaigns, triggers, and experiments in Iterable; QAing what goes live; analyzing performance; and determining what to test next.
What they're looking for
- Strong hands-on experience with Iterable, Braze, Customer.io, Klaviyo, or a comparable multi-channel marketing platform, Iterable experience strongly preferred
- Strong lifecycle fundamentals across segmentation, personalization, behavioral triggers, journey design, suppression, cadence, and email/SMS/push execution
- A high test-and-learn bar and experience designing meaningful experiments
- Strong analytical instincts and comfort interpreting campaign and funnel performance
- Exceptional attention to detail across audiences, links, personalization, rendering, QA, and production readiness
- Comfort troubleshooting HTML and email-template issues
More about this role
We’re looking for a Marketing Manager, Seller Engagement to run the day-to-day execution and optimization of Opendoor’s Seller lifecycle program across email, SMS, and push.
Lifecycle sets the broader engagement strategy. You’ll turn that strategy into programs in market — building audiences, journeys, campaigns, triggers, and experiments in Iterable; QAing what goes live; analyzing performance; and determining what to test next.
This is a highly hands-on role. We’re looking for someone who can take a customer or business problem, translate it into a strong lifecycle execution plan, and independently drive it from idea through measurement and optimization.
AI is a baseline part of how we work and should be embedded throughout campaign development, QA, analysis, documentation, and experimentation.
Translate Lifecycle priorities into campaigns, journeys, audience logic, channel plans, and measurable customer experiences across email, SMS, and push.
Develop and manage a testing roadmap. Identify opportunities, form hypotheses, design experiments, and use the results to decide what to do next.
Testing should go beyond subject lines and creative. We want to understand who to contact,...
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