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About the role
Small Girls PR is seeking a Director to lead strategic communications across our growing consumer health and wellness portfolio. In this role, you’ll lead integrated communications strategies for brands shaping how consumers think about and engage with their health and well-being, from emerging disruptors and digital-first platforms to established household names. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 7–9+ years of experience in public relations and integrated communications, with significant experience across consumer health, wellness, and lifestyle brands
- A strong portfolio of consumer health campaigns that have driven earned media and cultural relevance, with experience translating health, science, or wellness topics into accessible, compelling consumer narratives
- Established relationships with consumer, health, wellness, lifestyle, and business media, with a proven ability to secure meaningful coverage across top-tier national outlets and emerging platforms
- Proven experience developing creative, insight-driven campaigns that bring health and wellness brands into broader consumer and cultural conversations
- Demonstrated success leading client relationships and agency teams, with the ability to provide strategic counsel and identify proactive opportunities for brands
- Strong organizational and time management skills, with the ability to lead multiple client workstreams and priorities simultaneously
More about this role
Small Girls PR is seeking a Director to lead strategic communications across our growing consumer health and wellness portfolio. In this role, you’ll lead integrated communications strategies for brands shaping how consumers think about and engage with their health and well-being, from emerging disruptors and digital-first platforms to established household names. You’ll develop culturally relevant, consumer-first narratives and campaigns that translate complex health and wellness topics into compelling stories, build brand awareness, and drive meaningful earned media.
There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've handled mergers for GE, announced Esusu as one of the first Black-owned tech unicorns, launched paranormal investigations with Ring doorbells, created a closet calculator to see how recycled clothing impacts the environment with thredUP, and hired the Green M&M as Zappos’ newest “shoefluencer” when the spokescandy was put on hiatus due to her boots controversy.
Note: This role is based in our NYC office, working two days a week in the office on a hybrid schedule.
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