ParentSquare is rooted in the belief that when families are involved, students thrive. Backed by Kleiner Perkins Caufield & Byers.
About the role
ParentSquare is seeking a Product Marketing Manager to tell that story and help Attendance Plus reach more districts. You'll own positioning, messaging, and go-to-market for our attendance line, partnering closely with the Attendance product team, Sales, Customer Success, and Marketing. You'll become our go-to expert on attendance improvement and chronic absenteeism reduction, and your work will shape both how districts understand and adopt Attendance Plus. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 3–5+ years of B2B SaaS product marketing experience, including ownership of positioning and go-to-market for a product or product line
- Experience launching or scaling a newer product, including expansion into existing customer accounts. You bring an entrepreneurial mindset and are comfortable building the playbook as you go
- Strong storytelling and writing skills, with a knack for turning complex problems and capabilities into simple, differentiated narratives
- Hands-on experience with win/loss analysis, customer research, or competitive intelligence, and turning insights into recommendations
- A track record of building alignment across product, sales, and customer success teams
- Genuine interest in how family engagement drives student attendance and a desire to become our internal expert on it
More about this role
Every morning, attendance teams across the country open a list of students who are missing too much school and decide which families to reach first. Nearly 1 in 4 students nationwide is chronically absent, and those missed days affect learning, district funding, and long-term student success. ParentSquare Attendance Plus gives those teams tiered attendance insights, family outreach, and intervention tracking in one place, inside the platform their district already uses. It earned Tech & Learning's Best of 2025 and is one of the fastest-growing product lines at ParentSquare.
ParentSquare is seeking a Product Marketing Manager to tell that story and help Attendance Plus reach more districts. You'll own positioning, messaging, and go-to-market for our attendance line, partnering closely with the Attendance product team, Sales, Customer Success, and Marketing. You'll become our go-to expert on attendance improvement and chronic absenteeism reduction, and your work will shape both how districts understand and adopt Attendance Plus. Expect about 20% travel to conferences and customer events.
- Humility. We're heads-down builders who'd rather let the work speak. You listen closely to...
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