Backed by Kleiner Perkins.
About the role
Peloton is seeking a Manager, Global Performance Creative Analytics & Experimentation to help shape how creative drives subscriber growth across global performance and consideration channels. Reporting to the Director of Marketing Measurement Strategy, this role sits at the critical intersection of Data Science and Performance Creative, partnering closely with stakeholders across the global Marketing organization.
What they're looking for
- 4-5+ years of experience in Data Science, Marketing Analytics, Creative Analytics, or Marketing Science, with a heavy emphasis on media measurement and creative performance evaluation
- Demonstrated experience blending rigorous statistical expertise with strong creative intuition, including an understanding of hooks, pacing, asset saturation, and audience resonance
- Strong proficiency in SQL and experience using statistical programming languages like Python or R for large-scale data analysis and modeling
- Hands-on experience with experimentation methodologies, causal inference, synthetic controls, matched market testing, and regression analysis
- Deep understanding of major digital advertising platforms (Meta, TikTok, Google/YouTube, Pinterest) and how creative inputs directly influence platform delivery algorithms, auction dynamics, and CPMs
- Experience managing projects across multiple cross-functional stakeholders or global regions, with a proven ability to prioritize testing roadmaps and maintain clear documentation
More about this role
Peloton is seeking a Manager, Global Performance Creative Analytics & Experimentation to help shape how creative drives subscriber growth across global performance and consideration channels. Reporting to the Director of Marketing Measurement Strategy, this role sits at the critical intersection of Data Science and Performance Creative, partnering closely with stakeholders across the global Marketing organization.
The ideal candidate is a unique hybrid: an analytically rigorous professional who inherently understands creative DNA—someone who knows how to design clean testing frameworks while speaking the fluid language of creative production. Rather than analyzing performance as a static output, this individual will interrogate granular creative metadata (dissecting formats, messaging angles, visual hooks, and narrative structures) to deduce deep historical learnings. Serving as the team's institutional memory for creative performance, you will translate data into context-rich, highly executional insights that actively guide future testing and fuel a continuous creative evolution. Success requires the ability to move beyond passive reporting to actively guide creative test...
Browse similar: Startup jobs