About ProcessUnity
ProcessUnity is the Third-Party Risk Management (TPRM) company. Our software platforms and data services protect customers from cybersecurity threats, breaches, and outages that originate from their ever-growing ecosystem of business partners. Backed by Scale Venture Partners.
About the role
ProcessUnity is hiring a Director of Product Marketing in Remote (United States). The full description is on ProcessUnity's site.
What they're looking for
- A bachelor's degree in marketing, business administration, a related field, or equivalent experience
- 8+ years of product marketing experience in B2B software, with a track record of successful product launches
- Exceptional writing and editing skills, with the ability to make complex technical concepts clear and compelling
- Proven ability to build sales enablement programs that sellers actually use
- Strong market and competitive research skills, with a data-driven approach to positioning decisions
- Hands-on fluency with generative AI tools (such as Claude, ChatGPT or Copilot) and a track record of using them to work faster without sacrificing quality. Experience positioning AI-powered products preferred
More about this role
- Define product positioning and messaging across our portfolio and for each buyer persona, including CISOs, TPRM program leaders, GRC and compliance executives, and procurement
- Partner with Product Management to plan and execute go-to-market launches for new products, features, and AI capabilities
- Build a sales enablement program that gives our sellers and business development representatives the knowledge, talk tracks, and tools to lead with value
- Create and maintain sales tools, including pitch decks, battlecards, solution briefs, datasheets, and demo narratives
- Conduct ongoing market, customer and competitive analysis, and turn insights into recommendations for product and marketing strategy
- Support analyst relations by preparing briefings, inquiries, and submissions for firms such as Gartner and Forrester
- Develop thought leadership content, including whitepapers, guides, blogs, and webinars, in partnership with Demand Generation
- Work with Customer Marketing to capture customer proof points, case studies, and voice-of-customer insights
- Represent ProcessUnity at industry events, webinars, and customer meetings
- Use AI tools to accelerate research, content...
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