Understand how work actually happens across people and workflows. Get real-time visibility, make data-driven decisions, and measure ROI from automation and optimization. Backed by Basis Set Ventures.
About the role
Product Marketing Strategy : Gain a deep understanding of our audience, develop our positioning and messaging, and communicate about the product and its benefits to our audience. Positioning & messaging: Own our product positioning and messaging, and develop copy and content messages across marketing channels (emails, web, etc). Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- Marketing experience: 2+ years of B2B marketing experience, with a focus on product marketing
- 0-1 Build: Hands-on experience in the 0-1 build
- Industry or business model experience: Experience in saas ideally in a sales-led motion
- Product marketing depth : With core competencies in positioning, messaging, and launch management
- Marketing breadth: You understand campaign, channel, content, and comms strategy in addition to product marketing strategy
- Writing ability: You’ve written short-form and long-form content, and can point to examples of your writing
More about this role
We’re building Reflow, a workforce and workflow intelligence platform that helps teams understand and improve how work gets done. We’re a U.S.-based tech company with a high bar for talent, ownership, and execution, and we’re intentional about building a strong, globally distributed team from the start.
We’re looking for a Founding Product Marketer to own how Reflow shows up in the market, from positioning and messaging to sales enablement, case studies, and content that reaches the right buyers. This is a hands-on builder role: you’ll shadow our founders on demos, learn the product deeply, define who each use case is for, and turn that into messaging, landing pages, and stories that help sales win. As a founding team member, you’ll set the strategy and execute it yourself.
Product Marketing Strategy : Gain a deep understanding of our audience, develop our positioning and messaging, and communicate about the product and its benefits to our audience.
Positioning & messaging: Own our product positioning and messaging, and develop copy and content messages across marketing channels (emails, web, etc).
Launches: Plan and execute product launches from strategy to messaging, channel...
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