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About the role
We are looking for an energetic, highly organized Demand Generation Manager who thrives in a fast-paced, high-performing, collaborative environment. You will lead a team of Demand Generation Specialists in developing strategies that drive revenue growth, deliver best-in-class execution across key paid and owned channels, and guide integrated campaign execution end to end. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 4+ years of B2B marketing experience with strong full-funnel demand generation skills, plus some experience leading or mentoring others
- A strategic thinker who can help set direction and prioritize trade-offs alongside the day-to-day work
- Solid working knowledge of marketing automation (Marketo), CRM (Salesforce), and attribution — enough to support and guide your team
- Experience helping junior marketers grow their skills and confidence
- Comfortable navigating ambiguity and bringing structure to new or evolving processes
- Good stakeholder management skills, with the ability to keep sales and marketing partners aligned
More about this role
We are looking for an energetic, highly organized Demand Generation Manager who thrives in a fast-paced, high-performing, collaborative environment. You will lead a team of Demand Generation Specialists in developing strategies that drive revenue growth, deliver best-in-class execution across key paid and owned channels, and guide integrated campaign execution end to end. You will own strategy and execution for core channels and functions — including paid media, email, web, SEO/AEO, webinars and democasts, and event promotion — and partner closely with the events and experiences team and inside sales to align on ways to accelerate pipeline and revenue conversion.
- Build and own the demand generation plan — quarterly goals, channel mix, and budget allocation — tied directly to pipeline and revenue targets
- Manage and develop Demand Generation Specialists: set priorities, review their work, and coach them toward greater ownership and skill
- Review performance across paid, email, web, and event channels to decide where the team doubles down or pulls back
- Represent demand generation in cross-functional planning with sales, creative, and web teams, ensuring campaigns ladder up to...
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