Scopely is expanding the possibilities of play through game experiences that aim to inspire community, connection and competition. Inspire play, every day. Backed by Battery, Bessemer and NEA.
About the role
We are seeking a quantitatively adept and business-minded Senior Data Scientist, Marketing , to support our global marketing organization. You will operate at the intersection of data science , deep marketing domain expertise , and AI proficiency . In this role, you will help develop measurement frameworks, analytical models(e.g Marketing Mix Modeling), and scalable reporting solutions that inform user acquisition, brand investment, CRM efforts, and long-term player growth.
What they're looking for
- 4-8 years of experience in data science, marketing analytics, or a related quantitative role (gaming, mobile, or digital consumer experience preferred)
- Demonstrated proficiency in integrating AI agentic tools to accelerate end-to-end data science workflows
- Proven experience in user acquisition measurement and attribution with exposure to Marketing Mix Modeling or other aggregate-level measurement frameworks
- Understanding of full marketing funnel, including brand/awareness, social, UA, and direct marketing channels (e.g., email, push, CRM)
- Familiarity with core performance metrics such as CAC, ROAS, retention, engagement, and LTV
- Experience working with marketing data from ad platforms, CRM systems, or aggregate reporting environments
More about this role
Scopely is a global gaming company whose mission is to inspire play every day. Scopely Explore (a division of Scopely)’s mission is to inspire people to explore the world together. We build products that inspire exercise, exploration, and social in-person interaction.
We are seeking a quantitatively adept and business-minded Senior Data Scientist, Marketing , to support our global marketing organization. You will operate at the intersection of data science , deep marketing domain expertise , and AI proficiency . In this role, you will help develop measurement frameworks, analytical models(e.g Marketing Mix Modeling), and scalable reporting solutions that inform user acquisition, brand investment, CRM efforts, and long-term player growth. You will also utilize AI-augmented workflows to accelerate the end-to-end data science lifecycle.
This role is ideal for someone who combines strong technical skills with intellectual curiosity, a forward-thinking perspective on how AI will transform data science workflows, and a desire to understand how marketing investments translate into long-term player value.
- Contribute to and own the Marketing Mix Modeling (MMM) and other aggregate...
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