Scowtt provides an AI-driven platform that helps businesses convert leads into customers by turning underused CRM and web data into actionable insights. Backed by Angeles Investors.
About the role
The Content Lead runs Scowtt's content engine: the insight bank, team voices on social, a video interview series, creator collaborations and content built to be cited by AI assistants. You turn what our founder and team know about how the ad algorithms learn into content our buyers seek out. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- A track record of producing strong B2B content, on your own and by directing writers, editors and video talent. You know what good looks like and can say why
- Experience building content systems and keeping them running: calendars, workflows, review cycles and many contributors on a steady weekly rhythm
- The presence to work as a peer with senior people. You can coach executives on their voice, interview CMOs and agency leaders, and approach outside thought leaders with
- Deep working knowledge of LinkedIn, X, Instagram, TikTok and YouTube: what performs on each, how to boost and target posts, and how to measure the results
- Comfort with video, from planning an interview to briefing an editor on clips
- Curiosity about adtech and performance marketing. You don't need to know how the ad algorithms work on day one, but you need to want to learn it well enough to explain
More about this role
We teach the algorithms inside Google, Meta and TikTok to send you more high-quality users, based on what's happening in your CRM and data warehouse. Our unfair advantage
is how we do it: tuned to the way each algorithm learns, based on our founder's firsthand experience creating Performance Max at Google and leading the ads business at Meta.
Where we fit: the algorithms inside Google, Meta and TikTok were built for ecommerce, and Scowtt helps everyone else. Thousands of companies help advertisers optimize the open web; Scowtt helps them optimize the walled gardens.
Our buyers are CMOs, agency leaders and the performance and growth marketers who run large budgets on Google and Meta.
The Content Lead runs Scowtt's content engine: the insight bank, team voices on social, a video interview series, creator collaborations and content built to be cited by AI assistants. You turn what our founder and team know about how the ad algorithms learn into content our buyers seek out.
This is a full-time contract role to start, reporting to the CRO. You will work closely with our founder, the commercial team, a PR specialist and contract video talent. Much of the job is building systems and...
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