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Customer Reference Specialist

ServiceNow · Orlando, Florida · Remote

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About ServiceNow

It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. Backed by Greylock and Sequoia.

About the role

As a Customer Reference Program Specialist on the Customer Marketing team, you will run the day-to-day operations of our customer reference program. You will match customers with prospects, coordinate reference calls and events, and keep our reference pool current and healthy. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • Match reference requests from sales teams to the best-fit customers based on industry, product, use case, and region
  • Leverage usage dashboards, Power BI, and other reporting tools to verify customer adoption and usage before matching each reference request
  • Manage the full logistics of one-on-one and group reference calls: outreach, scheduling, briefing materials, and follow-up
  • Prepare reference meeting assets, such as customer proof points, talking points, and call briefs
  • Collect feedback from sellers and customers after calls and flag trends to the team
  • Coordinate customer reference meetings for company events, including customer host preparation, session descriptions, meeting materials, attendee communications, and on-site logistics
More about this role

As a Customer Reference Program Specialist on the Customer Marketing team, you will run the day-to-day operations of our customer reference program. You will match customers with prospects, coordinate reference calls and events, and keep our reference pool current and healthy. You will work closely with your Customer Marketing colleagues and partner with sales, product marketing, product management, and field marketing to turn customer success into proof that supports campaigns, content, and deals, so sellers have the right customer proof at the right time.

Reference matching and call coordination

  • Match reference requests from sales teams to the best-fit customers based on industry, product, use case, and region.
  • Leverage usage dashboards, Power BI, and other reporting tools to verify customer adoption and usage before matching each reference request.
  • Manage the full logistics of one-on-one and group reference calls: outreach, scheduling, briefing materials, and follow-up.
  • Prepare reference meeting assets, such as customer proof points, talking points, and call briefs.
  • Collect feedback from sellers and customers after calls and flag trends to the team.
  • Coordinate...

Read the full posting on ServiceNow's site ↗

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