It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. Backed by Greylock and Sequoia.
About the role
Develop the long-term vision, principles, and frameworks that guide naming across ServiceNow's product portfolio. Establish clear approaches for products, platform capabilities, AI experiences, solutions, offers, acquisitions, and future innovations. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 12+ years of experience in enterprise technology, product marketing, portfolio strategy, brand architecture, naming, or related disciplines
- Proven experience operating at the intersection of product strategy, portfolio strategy, customer experience, and brand
- Experience building and scaling organizational capabilities, operating models, or centers of excellence
- Demonstrated success influencing VP- and C-level stakeholders
- Strong understanding of enterprise software portfolios, platform businesses, and go-to-market models
More about this role
As ServiceNow's pace of innovation accelerates across AI, platform capabilities, products, solutions, acquisitions, and industry offerings, the volume, complexity, and strategic importance of naming decisions continues to grow. The company manages a large and evolving portfolio of products, capabilities, experiences, offers, and technologies, creating an ongoing need to ensure customers can easily understand how the portfolio fits together and where each offering belongs.
We are seeking a Senior Director, Portfolio Naming to lead the next phase of evolution for ServiceNow's naming capability.
This leader will establish the strategy, governance, operating model, tooling, and organizational structure required to scale naming across a rapidly expanding portfolio. They will help move the function beyond managing individual naming requests and toward actively shaping a coherent, customer-centric naming ecosystem that strengthens portfolio clarity, improves decision velocity, and supports future growth.
This is not primarily a naming role.
It is a portfolio strategy, operating model, and organizational leadership role for someone who understands how enterprise technology portfolios...
Browse similar: Startup jobs · Remote jobs