High-quality, scalable solutions for CRISPR research, molecular biology and diagnostic workflows. Backed by SoftBank VF.
About the role
Our marketing team is looking for an associate product marketer to drive growth for existing solutions and our emerging product portfolio. In this entry role, you will work closely with our marketing team and product managers to ideate, develop, execute, and track the success of content and marketing campaigns and our go-to-market strategies. You will help develop product positioning and compelling messaging based on knowledge of features and benefits of our products and the understanding of our customer needs. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- MA/MS/PhD or 5+ years of technical experience in life sciences
- 1+ years of experience in product marketing / product management / technical support preferred
- Expertise in life sciences and a strong understanding of gene editing technology and molecular biology workflows
- Strong understanding of customer needs in drug discovery & development, life science research, and/or molecular diagnostics organizations
- Exposure to developing, running, and tracking marketing campaigns that align with corporate goals
- Exposure to product positioning and developing messaging that resonates with our target customers
More about this role
Our marketing team is looking for an associate product marketer to drive growth for existing solutions and our emerging product portfolio. In this entry role, you will work closely with our marketing team and product managers to ideate, develop, execute, and track the success of content and marketing campaigns and our go-to-market strategies. You will help develop product positioning and compelling messaging based on knowledge of features and benefits of our products and the understanding of our customer needs. You will also support product development projects to ensure that marketing campaigns are planned, prepared, and executed in a timely manner. Content writing skills will be used regularly in this role, both for active campaigns and general support of products, application areas and blogs to help provide visibility to our solutions. This person will understand the importance of stakeholder management and work well cross-functionally with Sales, R&D, Product Management, and other key groups.
- Help achieve the financial and strategic business objectives for product marketing
- Collaboratively develop marketing plans, content, and campaigns to drive business growth and support...
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