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ABM Campaign Manager

Tailscale · Remote (United States) · Remote

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About Tailscale

The connectivity platform for devs, IT, and security teams. Zero Trust identity-based access that deploys in minutes and scales to every resource. Start free. Backed by Accel, Insight and CRV.

About the role

We're looking for an Integrated ABM Campaign Manager to develop and scale creative, targeted campaigns that engage priority accounts and drive pipeline across our Enterprise and Mid-Market segments. You'll own the strategy and execution of 1:1 and 1:few ABM campaigns, bringing together paid advertising, personalized content, direct mail, gifting, and coordinated Sales outreach to reach the right people at the right accounts. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • 5+ years of B2B marketing experience, with a background in building ABM campaigns for both net-new acquisition and customer expansion
  • Experience independently developing and executing multi-channel campaigns from strategy through measurement
  • Hands-on experience with LinkedIn advertising, audience segmentation, and marketing automation
  • Hands-on experience with personalized landing page platforms like Userled or Mutiny
  • Experience with direct mail, gifting, personalization, or other creative account engagement tactics and platforms like Reachdesk or Sendoso
  • Strong understanding of how marketing campaigns support Sales engagement and pipeline generation
More about this role

Thank you for considering Tailscale. If this job description resonates with you, please apply. Frequently cited statistics show that people who identify with historically marginalized groups are likely to apply to jobs only if they meet 100% of the qualifications. We encourage you to help us break that statistic!

Tailscale is making safe connection effortless by delivering software that makes it easy to securely interconnect people and their devices, no matter where they are. From hobbyists to multinational corporations, teams of every size use Tailscale each day to protect their networks, share access to internal tools, and more. We're building a future for the Internet that's easy, sensible, and safe, like it used to be. Founded in 2019 and fully distributed, we're backed by Accel, CRV, Insight, Heavybit, and Uncork Capital.

We're looking for an Integrated ABM Campaign Manager to develop and scale creative, targeted campaigns that engage priority accounts and drive pipeline across our Enterprise and Mid-Market segments.

You'll own the strategy and execution of 1:1 and 1:few ABM campaigns, bringing together paid advertising, personalized content, direct mail, gifting, and...

Read the full posting on Tailscale's site ↗

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