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Senior Performance Marketing Manager

Talkspace · New York, NY (Remote) · Remote

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About Talkspace

Get matched with a licensed therapist and start therapy from anywhere. Talkspace offers affordable, flexible mental health care with or without insurance. Backed by Norwest.

About the role

At Talkspace, we are committed to fostering a diverse, equitable, inclusive, and belonging-centered workplace where everyone can thrive while making a difference in mental health. Want to help over two million people receive quality mental healthcare? Come join our mission of getting therapy in the hands of everyone!

What they're looking for

  • Drive Performance Marketing
  • Translate broader growth objectives into actionable channel strategies, campaign plans, and optimization priorities
  • Manage performance toward key acquisition goals, including sign-up volume and paid subscribers and monitor key metrics such as CAC/CPA, conversion rate, and overall marketing efficiency
  • Maintain a strong understanding of performance across channels and proactively identify meaningful trends, opportunities, and risks
  • Partner with external and internal teams to ensure campaigns are executed effectively and continuously optimized
  • Stay current on platform changes, emerging acquisition tactics, and evolving performance marketing best practices
More about this role

At Talkspace, we are committed to fostering a diverse, equitable, inclusive, and belonging-centered workplace where everyone can thrive while making a difference in mental health. Want to help over two million people receive quality mental healthcare? Come join our mission of getting therapy in the hands of everyone!

We’re looking for a Senior Performance Marketing Manager to help drive customer acquisition and support product led growth for Tee. Reporting to the Senior Director of Growth Marketing, this role will lead the day-to-day management and optimization of Tee’s performance marketing programs, translating broader growth strategy into actionable channel plans, campaigns, testing roadmaps, and optimization opportunities. This is a highly analytical and hands-on role for a performance marketer who knows how to connect the dots across media, creative, audience insights, and the user journey. You’ll be expected to understand not only what is happening within our paid channels, but why it is happening and what we should do next. The ideal candidate is equally comfortable digging into campaign performance, developing a media strategy, briefing new creative concepts, managing...

Read the full posting on Talkspace's site ↗

Marketing

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