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Lifecycle Marketing Manager (Email & Engagement)

Tenable · MA - Boston - Office , US - Headquarters - Maryland - Columbia · On-site

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About Tenable

The leader in exposure management and AI security, Tenable cybersecurity solutions reduce cyber risk across IT, OT, cloud, identity & hybrid attack surfaces. Backed by Accel and Insight.

About the role

Ask a member of our team and they’ll answer, “Our people!” We work together to build and innovate best-in-class cybersecurity solutions for our customers; all while creating a culture of belonging, respect, and excellence where we can be our best selves. When you’re part of our #OneTenable team, you can expect to partner with some of the most talented and passionate people in the industry, and have the support and resources you need to do work that truly matters. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • 5+ years of professional experience in email marketing, demand generation, or lifecycle marketing
  • Bachelor's degree or equivalent experience
  • Ability to provide an email writing sample showcasing how you adapt tone and messaging for different persona types (requested at the hiring manager stage)
  • A clear understanding of email strategy, what constitutes a successful campaign and how to measure and improve performance
  • Familiarity with marketing automation (e.g. Marketo) and CRM platforms (e.g. Salesforce)
  • Comfort with A/B testing methodology and experience with analytics tools and reporting
More about this role

Tenable® is the Exposure Management company. Over 40,000 organizations around the globe rely on Tenable to understand and reduce cyber risk. Our global employees support 65 percent of the Fortune 500, 50 percent of the Global 2000, and large government agencies. Come be part of our journey!

Ask a member of our team and they’ll answer, “Our people!” We work together to build and innovate best-in-class cybersecurity solutions for our customers; all while creating a culture of belonging, respect, and excellence where we can be our best selves. When you’re part of our #OneTenable team, you can expect to partner with some of the most talented and passionate people in the industry, and have the support and resources you need to do work that truly matters. We deliver results that exceed expectations and we win together!

As the Lifecycle Marketing Manager at Tenable, you will execute a global strategy for our go-to-market and lifecycle communications including email, in-product, and other communication channels. You’ll engage our core audiences, including customers, prospects and partners.

You’ll design email programs, manage customer lifecycle communications and build key market...

Read the full posting on Tenable's site ↗

Marketing & Communications

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