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About the role
Plan, launch, and optimize campaigns across LinkedIn, Meta, X, Reddit, YouTube, Google Demand Gen,programmatic display and emerging channels, including audience setup, bidding, budget pacing, tracking, and reporting. Translate priority account lists, engagement signals, and buying-group needs into actionable paid media audiences. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 8+ years of experience in performance marketing or paid media, including meaningful experience in B2B marketing
- Deep, recent hands-on experience with LinkedIn Ads and multiple channels across paid social, YouTube, Google Demand Gen, and programmatic display
- Practical knowledge of ABM, including account segmentation, buying committees, audience activation, and long B2B buying cycles
- Experience executing both brand-awareness and demand-creation campaigns, with a clear understanding of how their objectives, creative, and measurement differ
- A track record of managing budgets, optimizing campaigns directly, and making thoughtful investment decisions
- Experience partnering with creative teams to develop briefs, test concepts, and improve campaign assets
More about this role
We’re looking for a Senior Performance Marketing Manager to help build brand awareness, create qualified demand, and engage the accounts and buying groups that matter most to Navan. This is a hands-on role for someone who can turn strategy into campaigns—from audience planning and platform setup to creative testing, budget management, and optimization. You’ll help expand our paid media programs across paid social, video, programmatic, and merging channels, connecting brand building with long-term pipeline growth.
You’ll work closely with Creative, Content, Campaigns, Marketing Operations, Analytics, and Sales. You’ll also manage media vendors and partners to ensure campaigns reach the right audiences, deliver quality placements, and produce measurable results. The ideal candidate combines deep channel expertise, a strong understanding of account-based marketing (ABM), and sound creative judgment. You understand that different campaigns serve different purposes and know how to measure success at each stage of the buyer journey.
- Execute campaigns that build awareness and create demand
Plan, launch, and optimize campaigns across LinkedIn, Meta, X, Reddit, YouTube, Google Demand...
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