Startups · AI

Content Marketing Lead

TRM Labs · United States · Remote

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About TRM Labs

Trusted by public sector agencies and private sector institutions on the front lines of illicit activity, including criminal networks, sanctioned actors and state-backed threats. Backed by Bessemer and Y Combinator.

About the role

The Content Marketing Lead produces TRM's flagship brand content: high-impact, globally relevant work that makes TRM the reference point on the issues that define modern crime and how it's fought. You'll spend most of your time creating that content with TRM's experts and making sure it reaches the audiences who matter. You'll also set the quality bar for content across TRM and build the frameworks and AI workflows that let marketers across regions and campaigns produce strong work on their own. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • 5+ years of B2B content marketing, with a portfolio of flagship, point-of-view work. A background in cybersecurity, threat intelligence, fintech or public-sector-facing work is a strong plus
  • Strong editorial judgment, and experience setting standards other teams adopt
  • An AI-native approach: you use AI across research, drafting, repurposing and optimization, and you're curious about new tooling
  • A distribution mindset: you plan how a piece will reach people before you publish it
  • Experience working with SEO/GEO specialists and owning the performance of the content you produce
  • An excellent writer who can distill nuanced, technical topics for different audiences
More about this role

TRM Labs provides AI-powered intelligence solutions that help public and private sector agencies investigate and disrupt crime. TRM's platforms enable investigators to trace illicit activity, build cases, and construct operating pictures of threat networks. Leading agencies and businesses worldwide rely on TRM to make the world safer and more secure.

The Content Marketing Lead produces TRM's flagship brand content: high-impact, globally relevant work that makes TRM the reference point on the issues that define modern crime and how it's fought. You'll spend most of your time creating that content with TRM's experts and making sure it reaches the audiences who matter. You'll also set the quality bar for content across TRM and build the frameworks and AI workflows that let marketers across regions and campaigns produce strong work on their own.

Create flagship content with TRM's Insights, Policy, leadership and other SME teams that makes TRM the authority on the issues that matter most to our customers

Own distribution for everything you produce. Run TRM's owned channels directly, and partner with Demand Gen, Comms and other teams to get your work into the channels you don't own,...

Read the full posting on TRM Labs's site ↗

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