Book a car rental on Turo, skip the rental counter. From EVs and trucks to luxury vehicles, find the right car for your trip. Free cancellation on most trips. Backed by Kleiner Perkins and GV.
About the role
For this role, the target base salary range in San Francisco is $146,000–$182,000 annually. This role is also eligible for equity and benefits. In general, our ranges reflect the market-based target for new hire salaries based on the level and location of the role. Within the range, individual pay is determined by objective factors assessed during the application and interview process, such as job-related skills, experience, and relevant education or training. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- Measure Retention & Lifetime Value: Analyze repeat behavior, churn, and long-term customer value. Your findings will guide budget allocation across segments and channels to drive sustainable growth
More about this role
Turo is looking for a Senior Data Analyst to join our Analytics team in San Francisco, partnering directly with the Global Owned Media team. In this role, you’ll turn customer data into practical measurement frameworks that help us market smarter and more efficiently. You will bring strong analytical rigor and commercial judgment to deepen customer engagement, evaluate promotional spend, and guide how we invest across our marketing portfolio.
- Lead High-Impact Analysis: Take on our most important business questions and drive them from initial hypothesis to concrete recommendation. You’ll dig into complex data, isolate what matters, and deliver clear takeaways that guide business decisions.
- Drive Experimentation: Partner with marketing teams to design, run, and analyze A/B tests and holdout groups. You’ll measure true incremental lift, uncover how customers respond to promos and incentives, and help shape a testing roadmap focused on the highest-upside opportunities.
- Build Smarter Segmentation: Turn behavioral and transactional data into clear audience segments. You’ll guide personalized targeting and ensure messages reach users at the moments that drive the highest engagement...
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