Startups · AI

SEO & AI Search Lead

Vagaro · Pleasanton, CA · On-site

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About Vagaro

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About the role

Why Vagaro? At Vagaro, we believe in fostering a collaborative and inclusive work environment where every team member can thrive. Our culture is built on innovation, continuous learning, and a passion for making a positive impact. We support our employees' growth and vision for themselves, offering opportunities for professional development and career advancement. Join us and be part of a team that values creativity, teamwork, and a commitment to excellence. Plus, we know how to have fun while getting the job done!

What they're looking for

  • 5+ years of SEO experience, ideally at a SaaS company, marketplace, or high-growth tech brand
  • Proven track record of building strategies and executing tactics that drive measurable organic growth
  • Hands-on experience with AI search optimization — AEO, GEO, and/or AIO — and a genuine curiosity about where the space is heading
  • Strong technical SEO fundamentals: crawl analysis, schema markup, Core Web Vitals, canonicalization
  • Strong AI-fluency — you use AI tools (LLMs, AI-powered SEO platforms, content intelligence tools) as a natural part of your workflow, and you have leveraged these to increase the impact of domain tactics
  • Proficiency with tools like Google Search Console, Semrush, Ahrefs, Screaming Frog, and BI tools
More about this role

Why Vagaro? At Vagaro, we believe in fostering a collaborative and inclusive work environment where every team member can thrive. Our culture is built on innovation, continuous learning, and a passion for making a positive impact. We support our employees' growth and vision for themselves, offering opportunities for professional development and career advancement. Join us and be part of a team that values creativity, teamwork, and a commitment to excellence. Plus, we know how to have fun while getting the job done!

We're looking for an SEO & AI Search Lead to own Vagaro's organic search presence and lead our strategy across the rapidly evolving AI search landscape. This is a high-impact, cross-functional role sitting at the intersection of marketing, content, product, and growth.

Traditional search remains critical, but the way people discover products and services is fundamentally changing. AI-generated answers, generative search experiences, and LLM-powered assistants are increasingly the first (and sometimes only) touchpoint between a user and our brand. You'll ensure Vagaro shows up — and shows up well — everywhere that matters: classic SERPs, AI Overviews, generative engine...

Read the full posting on Vagaro's site ↗

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