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Strategic Events Manager

Workato · Palo Alto, California · On-site

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About Workato

Workato connects apps, data, workflows, and AI agents on one enterprise platform to securely orchestrate, automate, and govern work. Backed by Battery, Insight and Norwest.

About the role

The primary responsibility for this Strategic Events Manager role is to develop and execute integrated marketing and communication strategies to promote Tier 1 strategic events—such as product launches, our flagship event WOW & regional WOW World Tours. This role bridges the gap between marketing (including regional teams), demand generation, marketing ops, social media, public relations, and the events team, ensuring consistent messaging and strong audience engagement before, during, and after events. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • Demand generation experience or familiarity : Segmentation, multichannel promotion, nurture campaigns, and conversion tracking to drive event registrations and attendance
More about this role

Workato is the leading Control and Execution Platform for Enterprise AI — the neutral platform enterprises trust to put AI to work across their business. Workato unifies data, applications, and processes into a single platform so AI can reliably orchestrate business processes in production at enterprise scale. Built on more than a decade of running mission-critical processes for over half the Fortune 500 — including Nasdaq, Amazon, Cisco, Vodafone, Atlassian, and Lucid Motors — Workato turns over 14,000 enterprise systems AI needs to act on into one governed execution layer. For more information, visit workato.com .

Ultimately, Workato believes in fostering a flexible, trust-oriented culture that empowers everyone to take full ownership of their roles . We are driven by innovation and looking for team players who want to actively build our company.

But, we also believe in balancing productivity with self-care . That’s why we offer all of our employees a vibrant and dynamic work environment along with a multitude of benefits they can enjoy inside and outside of their work lives.

If this sounds right up your alley, please submit an application. We look forward to getting to know...

Read the full posting on Workato's site ↗

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