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Director of Paid Search, EDU

Zeta Global · Remote - United States · Remote

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About Zeta Global

Zeta Global unifies identity, data and AI in one marketing cloud, so enterprise brands can acquire, grow and retain customers across every channel.

About the role

We’re looking for a strategic, data-driven Director of Paid Search to support a Higher Education division of our search team. You’ll be responsible for shaping paid search strategy across EDU clients, ensuring best-in-class execution, and driving measurable business outcomes. This role requires a balance of strategic vision and hands-on management. You’ll be responsible for guiding client strategy, overseeing performance, and ensuring flawless execution of paid search campaigns from end to end. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • 8-12+ years of relevant paid search experience
  • Hands-on experience managing monthly budgets of $500k+
  • Experience optimizing to full funnel outcomes for EDU clients, such as CPE and CPS
More about this role

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com .

We’re looking for a strategic, data-driven Director of Paid Search to support a Higher Education division of our search team. You’ll be responsible for shaping paid search strategy across EDU clients, ensuring best-in-class execution, and driving measurable business outcomes.

This role requires a balance of strategic vision and...

Read the full posting on Zeta Global's site ↗

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