Zeta Global unifies identity, data and AI in one marketing cloud, so enterprise brands can acquire, grow and retain customers across every channel.
About the role
We are seeking a Vice President of Consulting to lead and scale a high-impact consulting organization responsible for delivering data-driven marketing strategy, measurement, and activation across our client portfolio. This leader will oversee multiple consulting disciplines while remaining hands-on in shaping client strategy, solving complex business problems, and driving measurable outcomes.
What they're looking for
- 12+ Years of experience in data-driven marketing strategy, campaign measurement, and client engagement/growth roles -- with hands-on experience leading strategic planning, brand, and performance marketing programs
- Experience with advanced data segmentation strategies, statistical testing methods, and multi-touch attribution models
- Excellent ability to synthesize data into insights and develop actionable recommendations and roadmaps
- Exceptional communication skills to effectively collaborate and present to C-Level Executives, as well as distill visions down to a practical application for cross-functional & internal teams
- A proven track record in developing audience strategies, campaign measurement frameworks, and leveraging addressable/people-based marketing to solve for real business outcomes
More about this role
Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com .
We are seeking a Vice President of Consulting to lead and scale a high-impact consulting organization responsible for delivering data-driven marketing strategy, measurement, and activation across our client portfolio. This leader will oversee multiple consulting disciplines while remaining hands-on in shaping client strategy,...
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