The leading real estate marketplace. Search millions of for-sale and rental listings, compare Zestimate® home values and connect with local professionals.
About the role
We’re looking for a strategic, creative, and community-minded social marketer to help grow Zillow’s presence with real estate professionals. In this role, you’ll help lead social strategy for Zillow For Agents, building a channel that agents actively choose to follow, engage with, and participate in. You’ll develop content that helps agents grow their businesses, understand Zillow’s products and offerings, stay connected to what’s happening across the industry, and connect directly with their peers. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- Lead social-first content development, partnering with creative teams and agencies to develop content that’s built for the way agents consume and engage with social
- Use performance and audience insights to continuously improve the strategy, identifying what resonates with agents and translating those learnings into stronger content, programming, and community initiatives
- 4–6+ years of experience in social media, B2B marketing, community, content marketing, creator marketing, or a related field
- Strong understanding of social platforms and what makes content successful across Instagram, Facebook, LinkedIn, YouTube, TikTok, and emerging channels
- Experience developing social or content strategies tied to measurable audience growth, engagement, or business objectives
- A strong instinct for community building - you understand how brands can create relationships with audiences rather than simply market to them
More about this role
The Social Media team at Zillow sits within Marketing and Corporate Affairs and helps bring our brand to life across the channels where people discover, engage with, and talk about Zillow every day. We’re a collaborative, creative, and data-informed group that partners closely with brand marketing, creative, analytics, and cross-functional teams to build meaningful connections with home shoppers, renters, and real estate professionals. Together, we use storytelling, audience insights, and real-time performance learnings to create social experiences that support Zillow’s business goals and reflect our customer-first approach.
We’re looking for a strategic, creative, and community-minded social marketer to help grow Zillow’s presence with real estate professionals.
In this role, you’ll help lead social strategy for Zillow For Agents, building a channel that agents actively choose to follow, engage with, and participate in. You’ll develop content that helps agents grow their businesses, understand Zillow’s products and offerings, stay connected to what’s happening across the industry, and connect directly with their peers.
Agents are at the center of this work. You’ll build...
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